Turning followers into customers: generating agricultural leads
Call to action, speed, contact capture and trust: turn your followers into prospects and customers.
Jangolo Academy: training African youth in digital transformation
What if Africa's path to food self-sufficiency ran through digital technology? That is the bet…
Lightweight, bilingual content for a low-bandwidth audience
Light formats, French + local languages, clear text: adapt your content to a low-bandwidth audience.
What to post: an editorial calendar for an agricultural page
Content types, frequency and batch prep: build an effective editorial calendar for your agricultural page.
Growing your Facebook following as a farmer
Business page, useful content, groups and interaction: how to grow a qualified Facebook following as…
Digitalising your agrifood business: where to start
Audit, process digitalisation, automation and customer journey: the guide to digitalising your agrifood business.
Online visibility for agribusiness: be found and earn trust
Page, content, calendar, conversion: how to build online visibility that attracts and converts for your…
Transport and logistics for perishable produce
Cold chain, transport mode and a reliable network: how to ship your perishable produce without…
Packaging and pricing: making your food product competitive
Packaging, labelling and pricing strategy: how to make your food product competitive on the shelf.