How to Sell with Jangolo Trade (formerly E-sourcing): A Guide for Producers and Buyers

Selling is the main purpose of any business, whatever the sector. Sales generate the revenue that keeps an activity viable and profitable over the long term. In agriculture, this principle becomes vital: production is a capital reserve that must be sold quickly to generate margins. But first, you need to find your customers. That is exactly the problem solved by trading with Jangolo Trade (formerly e-sourcing), the B2B marketplace of Jangolo, Africa’s agribusiness platform.

What is Jangolo Trade?

Jangolo Trade is the next generation of e-sourcing: a B2B marketplace connecting producers and buyers with confidence — no middlemen. The principle is simple: participants post offers and demands (product, quantity, unit price, city), and the platform matches the right offer with the corresponding demand in real time.

The solution is open to everyone: individuals, agropastoral producers, restaurants, hotels and agro-food companies.

Why sell with Jangolo Trade?

Jangolo Trade lists a large number of agropastoral producers across the country. Together they form a true supplier directory for companies looking for inputs or raw materials for their factories and kitchens. Trading connects every link of the value chain: qualified demands come to you, prices and quantities are displayed transparently, and you deal directly with the buyer or seller.

The added value for each profile

Trading on Jangolo benefits every player in the agribusiness value chain:

• Agropastoral producers — sell your production without middlemen, respond to demands posted by buyers and secure your sales channels even before harvest.
• Input suppliers — reach producers looking for seeds, fertilizers, animal feed or equipment, anywhere in the country.
• Processors and agro-industries — secure your raw material supply by posting your demands (product, quantity, target price) and comparing the offers you receive.
• Hotels and restaurants — supply your kitchens with fresh, local products at the right price, from identified suppliers you can contact directly.
• Traders and wholesalers — spot available offers by city and product, negotiate directly and cut intermediation costs.

How to sell with trading in 3 steps

1. Create your Jangolo account. Go to www.jangolo.cm, click the Agribusiness card and sign up for free.

2. List your products and post your offers. From your dashboard, add your products with photos, descriptions and prices, then post your offers on Jangolo Trade. Follow our step-by-step guide to listing your first product.

3. Respond to trade requests. Buyers post their needs on the marketplace; you receive the demands matching your offer and get in touch with them directly to close the sale.

Two ways to close your deal

Once you’ve found your buyer or seller, you have two options:

• Deal directly with the seller. You settle the transaction between yourselves — in that case, Jangolo is not responsible: no payment protection and no recourse in case of dispute.
• Use Jangolo’s Trading (Escrow) service. The payment is held in escrow and only released to the seller once the delivery is confirmed compliant. See how the secure transaction works (in French).

The Escrow service is subject to a commission fee. Individuals and businesses holding the Jangolo membership card get a 20% discount on these commissions.

Ready to sell your production?

Whether you are a producer, processor, input supplier or professional buyer, Jangolo Trade connects you with the partners looking for exactly what you offer. Visit jangolo.cm/trades today and post your first offer.

Further reading: Agricultural Trading Is Broken — Here Is How Digital Platforms Fix It · From Informal Trading to Structured Agribusiness Markets.